Visitors getting ready for Glee yesterday morning will have been pleasantly surprised to see the business special on BBC breakfast - none more so than Deco-Pak, with its One Penny stepping stone picked for a special new product feature at the start of the programme.
The ever-expanding decorative aggregates and birdbox supplier has created even more choice for retailers looking for heritage garden products. There are two new variations of the stepping stone available - One Penny in a copper brown (ø450mm) and Halfpenny in autumn brown (ø300mm). Exclusively available from Deco-Pak, these quirky stepping stones join others such as the recently launched Rustic Stone Sleepers and Cushion Stepping Stones.
New Birdhouses / Feeders – quintessentially English nest boxes and bird feeders are on show, including a London Underground Nest box, a
10 Downing Street birdfeeder, Garden Shed nest boxes and a Wine bottle feeder. All come in heritage style environmentally friendly cardboard packaging.
Pot toppings Handy packs
With the growing trend towards houseplants and container gardening, Deco-Pak has expanded its offering of handy pack gravels. Decorative aggregates such as 20mm red granite, 20mm plum slate, 14mm gold gravel and 14mm white spar – are all available in high gloss handy packs to sell alongside containers, pots and planters, at the recommended retail price of £2.99.
Milano cobbles & pebbles
Since the successful Milano range launch at Glee last year, Deco-Pak has seen sales in its white, black and rainbow cobbles and pebbles increase five-fold. Four new additions have now been added to the range – which also includes Glee 2016 best landscaping product winner porcelain paving – in the form of rose and silver granite cobbles and pebbles, retailing between £12.99 and £17.99 per bag. These unique cobbles and pebbles have a substantial presence at Glee within various displays, but the sales team’s advice is to stock with paving, water features and hard landscaping for best results.
New additions for Chelsea Garden Range
Top Soil, Woodland bark and Multi-purpose and John Innes compost have now been brought into the Chelsea Garden range for 2018. With impactful, yet informative packaging and POS, the expanded range is designed to provide retailers with even more premium value growing media options. Brand new point of sale options as part of the Deco-Pak Retail Theatre concept are also now available, with examples being demonstrated at Glee.
Deco-Pak Director Rod Slater said: “As well as releasing new products, this year we’ve also focussed on displays, which we believe are the heart and soul of a successful Deco-Pak range for our garden centre customers. An evolution of our retail theatre concept, at Glee ’17 we’ve introduced garden vignettes and other inspirational space saving merchandising ideas that in shopfloor tests have turned slow performing lines into category bestsellers.”
Find out more
Visit www.deco-pak.co.uk,connect via twitter @deco_pak, or call the customer service team to find your nearest stockist on 01422 204394.