A company that has been in existence for only five months has picked up the first ever New Product Showcase Award at Glee at Spring Fair.
The Award, run in association with Garden Trade News, was won by Jardinopia Ltd, who scooped this year’s top prize with Potty Feet.
A new approach to pot feet, these resin feet come shaped in a variety of shapes such as squirrels, dogs and gnomes.
Judge Mike Cook, of Choice Marketing, said of the winner: “Potty Feet is a fab idea. It’s a new take on a traditional product, but done so in a way that is fun, and will have mass appeal. It’s an exciting product, and even more so when you consider that Jardinopia launched just five months ago.”
Andrea Barnett, managing director of Jardinopia, said: “I’m really shocked. It’s so unexpected but we are obviously delighted with this accolade.”
Matthew Mein, Event Director for Glee, said of the winners: “Congratulations to all the winners of this, the inaugural Glee at Spring Fair New Product Showcase. The quality of product on display are of the highest possible standard and demonstrate the breadth of products on offer from Glee at Spring Fair exhibitors. Congratulations to all those that were recognised as part of this awards programme, and thanks to all those that entered. Finally, thanks to the judges. Their time and input is greatly appreciated.”
With 24 amazing and innovative new products to choose from the judges of the inaugural New Product Showcase at Glee at Spring Fair had their work cut out deciding on a winner.
Judged by Mike Cook of Choice Marketing, Steve Myatt, MD of Garden Retail Success, Simon Bourne of Perrywood Garden Centre, and Neil Gow, owner of Fresh @ Burcot, this year five products were selected, recognised for their unique designs, saleability and innovative approach to bringing to market products that will drive profits in the coming seasons.
The first product selected and taking home ‘fifth place’ is the Fast Fix Hook & Loop Tape from Creative Products. This tape offers a quick and easy way to secure plants, branches and young trees. Durable, waterproof, flexible and soft, it’s quick to fit and delicate on tender plant material.
Fourth place was rewarded to the Redwood Gazebo from River Co. Handmade in the UK using the finest FSC certified redwood, the gazebo features louvre walls, a tongue and groove upgrade, and is perfect for use as an outside bar or gazebo cover.
Woodlodge’s Bespoke Pot Service scooped the third-place runner up prize. A simple, yet effective concept, this new service sees the UK market leaders provide customers with bespoke printed terracotta pots. Available on terracotta pots of all sizes, customers can print logos, images or slogans onto the pots, creating a visual feast and a personalised pot offering.
Just missing out on the title of ‘winner’ was Pouff Daddy’s Extended Curve. At 1.8m in length, fully waterproof and UV stable, this perfect pool side lounging cushion is available in three colours – included the hottest colour around ’rose gold’ – and comes with a lifetime stitch guarantee.
Ben Sowton, of Pouff Daddy, said: “We think our product is brilliant but it’s always great to hear that a panel of retail experts are impressed by it.”
But it was Jardinopia Limited who scooped this year’s top prize with Potty Feet.
