It’s only eight weeks since Kelkay formally acquired Anchorfast but it’s clear that the teams have been working together for many months. This week they unveiled the exciting new WOODSHAW brand of high quality, durable timber garden furniture and decorative structures.
The products, the merchandising and the commercial approach for this significant new opportunity have all been given the unique Kelkay treatment. From 1st January, garden centres will be able to combine their aggregate, paving, water feature and wooden outdoor product orders into one – simplifying the supply chain and deliveries.
New bespoke merchandising and display solutions are promised to help drive category growth and the new WOODSHAW brand has been developed to reflect the hand crafted quality of this British-made product. The range extends to swing seats and arbours, table sets and seating, gazebos, arches and planters.
WOODSHAW can be found in Hall 6 on stand N20 – P21 just a few paces from Kelkay’s main stand Q30 – S31 and Q40 – S41.
To find out more about Kelkay and their successful garden landscaping products, go to www.kelkay.com or e-mail the general enquiries office on salesenquiries@kelkay.co.uk or call to speak to us on 01405 869333.
For more information on The AMES Companies go to http://global.ames.com
Kelkay The Old Airfield, Heck & Pollington Lane, Pollington, East Yorkshire, DN14 0BA
