Gardeners and customers looking for products with recyclable packaging, will now be able to add Vitax’s popular specialist feed range to their wish list.
Previously available in weatherproof pouches to protect against the elements, the new pouches will have all the weather protection as before, but with an OPE/PE film – a sustainable alternative to PET/PE laminate.
A single polymer solution approved by all major retailers, once empty the pouches can now be recycled at supermarket collection points.
The roll-out of the new pouches will start with Hydrangea Feed, Buxus Feed, Olive Tree Feed and Acer Feed, with other products to follow.
The move to OPE/PE packaging is part of Vitax’s overall commitment to delivering positive change through long-term investment across all its operations – from products to packaging to machinery and the way it works with its partners and supply chain.
Vitax continues to work towards removing single-use plastic through new designs and innovative packaging which is either recyclable or reusable.
To find out more about the new recyclable pouches, visit Vitax in Hall 20, E40-F41.
T: 01530 510060