RockinColour launched four new ranges at Glee 2018, accompanied with new point of sale and mixed colour pallet offers. The new ranges and offers were well received and RockinColour has gained key leads and confirmed numerous orders from the show.
Wayne Stevenson, RockinColour’s Managing Director noted: ‘The show has been a huge success for us. Indeed the first 5 customers on our stand on Monday morning placed orders and this positive theme continued throughout the show. We have come away from the show with a really nice mix of leads to follow up on, from large retails chains, to distributors to independents. And the interest for our products also extended beyond GB to France, Germany, Sweden, and even as far away as the UAE’.
Apart from the exciting new colour ranges on offer and launched at Glee 2018, RockinColour’s innovative mixed colour pallet offer went down with visitors particularly well.
Denis Bradley, RockinColour Sale’s Manager confirmed this by reporting: ‘We felt that for many seeing the RockinColour product for the first time that they needed a quantity and mix of colours that would mitigate any perceived risk from ordering and stocking a very different and colourful range of decorative aggregates, compared to what is the industry norm. We felt that a mixed colour pallet of 4 colours from our large pack range would address this concern, offering flexibility to our independent customers and demonstrating our confidence in the product that if given the chance it will sell well in any retail space. This offer along with a POS sign was a key selling point in gaining the numerous orders we had at the show. And also showed that RockinColour are interested in all business opportunities, not just with larger chains’.
The mixed pallet offer is also available for RockinColour’s pot topper range, with a mixed 8 colour option that includes a POS display stand.
Finally, one other major positive RockinColour can take away from Glee 2018, is the fact that with every valuable lead acquired, and every visitor which visited the stand, it became evident that the RockinColour brand is fast becoming known in the industry.
Jamie Stevenson, RockinColour’s Financial Director, touched on this point by saying: ‘It was very pleasing that from all the quality decision makers we had on our stand, they had all heard of RockinColour, and in many cases had made a point of seeking us out and coming over to find out more about the product’.
RockinColour now believe that the company and the brand are no longer up and coming in the industry, but have arrived and are here to stay. And is now better placed than ever to continue its mission to add more colour to the decorative aggregates category.
For more information about this Rockin’ product: visit www.rockincolour.com or email sales@rockincolour.com
