Timber garden furniture, outdoor structures and GYO specialist, Zest described Glee 2023 as ‘fabulous’ and managing director, Steve Morgan added, “We were inundated with visits from customers old and new and received masses of compliments for our new and existing products.”  The company updated the trade visitors on new product development, marketing support and sustainable operations, and transportation.

With the emphasis on outdoor relaxation, entertainment, and life at one with nature, Zest’s product development is based on the latest consumer trends for outdoor living and greater environmental commitment.

The new range includes the Terraza Outdoor Kitchen which coordinates with the Garden Pizza Oven Table and award-winning, Zest Garden Bar and Two Stool Set.  There are two space-saving timber greenhouses, both sturdy, stylish and with loads of functionality, and the Zest Eco Hive Composter, shaped like a traditional beehive.  For relaxation, the new Zest Stirling Arbour is stylish and offers great value for money.

Cutting-edge new retailer support, included augmented reality technology was also on show at Glee. Augmented reality blends the digital and physical worlds seamlessly, allowing users to view virtual Zest products in their garden via a smartphone.

Whilst at Glee, Zest promoted the benefits of being a PEFC certified (PEFC/16-37-1490) company. The Programme for the Endorsement of Forest Certification (PEFC) is an assurance mechanism supporting sustainable forest management. Together with its main supply partners, Zest is dedicated to re-planting trees, nurturing woodland habitat and collaborating on replanting initiatives.  

Steve concluded, “We had a great Glee. Our matching floral shorts and sunglasses for Floral Thursday received a rapturous reception and added an element of fun to the show. The team did a fabulous job, showcasing the latest new products, marketing support and sustainability to a hugely appreciative audience. We really cemented Zest's position as the leading player in sustainable outdoor living, and as a one stop shop for innovation.”

For further information about Zest’s GYO, decorative and furniture products, visit www.zestoutdoorliving.co.uk.