Following its policy of continuous product innovation, Garland/Worth Gardening is launching over 80 new products at Glee 2015 ( Stand: 18H10-K11). The new 2016 season’s items will generate considerable sales momentum for its many UK and overseas customers.
Commenting on the launch, operations director Tony Dedman said; “We find that Glee is an excellent launch pad for new products. Last year we introduced around 50 new products at the show and this made a major contribution towards the 49 per cent growth in turnover we recorded in 2014, and that growth is continuing.”
New products to be launched at the Birmingham show include a new compact tidy tray and a new colander trug. The company’s propagation range will be boosted with the introduction of a one-top electric propagator and a micro grow light garden. New planting aids comprise two new bulb planters that have an innovative soil ejection plunger. A green flexi tie is to join the existing brown ties.
There will be a new garden basics range of sundries with over 40 lines such as plant labels, pens, tree ties, greenhouse fittings and coils of garden wire.
Products for the patio comprise a new range of brooms that include a decking broom, a wire block paving broom plus a large patio pan and brush and patio knives.
Added to the company’s extensive thermometer range will be a new max/min thermometer, pH meter and moisture meter along with three soil test kits.
Finally, four new covers will be added: one to the bronze entry level of garden furniture covers; one to the silver middle range; plus two to the rattan cover range.
In order to add visual in-store impact to Garland/Worth Gardening ranges, eight new counter displays are being introduced for items such as the bulk rose ties and tree ties. There will also be nineteen new promotion bins, two pallet deals and one new display stand, all designed to support sales of the new products.
Garland/Worth Gardening’s customers are now benefitting from a new distribution warehouse, opened in February 2015. Since its commissioning, the company has achieved record throughput, and the increased capacity of over 70 per cent more pallet spaces has meant greater stock holding and despatch of most orders on the same day of receipt or no later than the next day.
The Garland Products Group specialises in the manufacture of plastic injection moulded products and is one of the fastest growing suppliers to the garden industry. The products available to both keen and hobby gardeners have been designed through the company’s own experience as keen gardeners.
