The face of Durston Garden Products has changed, as the family business unveils a brand-new look at this year’s show, bringing the quality and performance of its products to the forefront.
Marking an exciting new chapter for the compost producer, Durstons has conducted a complete re-brand, paving the way for the future of compost and transforming the look of its products on shelf.
Since its launch at Glee 2024, Durstons’ newly-formulated peat-free collection has taken the sector by storm, blowing competitor products out of the water in independent trials – and the now it has a new look to match its stellar performance.
The fresh, slick branding harnesses the outstanding nature of Durstons’ offer, putting key messages front and centre, and hammering home to gardeners the fact that using Durstons growing media will result in bigger plants and increased blooms.
Sales Director, Dan Durston explains: “We are extremely excited about this transformation and I have to stress, it about so much more than just packaging. This is about changing the face of Durstons, creating greater opportunities for our retail customers, and making it even easier for consumers to use our products and achieve outstanding results.
“The performance of our new peat-free range speaks for itself when you see the trial results but we felt that our original branding was a step behind and didn’t keep pace with our game-changing products.”
He continues: “We have been working hard behind the scenes to challenge the industry’s perception of Durstons and deliver something that truly represents our expertise and passion, the key strengths of our excellent products, and how we can help gardeners make a visible difference.
Our heritage is still extremely important to us, as are the values we hold dear as a family-run business, so customers can rest assured that they will still receive the exceptional levels of service we pride ourselves on.
Come on stand C41 in Hall 11 to see the change in Durstons and discover the difference their products can make to your business and customers.
Find out more
Visit www.durstongardenproducts.co.uk or call 01458 442688 to find out how Durstons can help your business thrive.
