Grow Sow Simple have revealed a fresh new look to the popular seed pod range SeedCell. The convenient grow your own range has undergone a transformational design for 2021 which is part of the companies plans to launch a more mature brand image.
Dan Robson, Managing Director and founder of Grow Sow Simple, said "We launched SeedCell in 2015 and as the company has developed and grown over the past 5 years, we wanted the packaging to reflect the changes we have gone through over time. We feel the new look branding still retains the colourful and exciting nature of the brand while also giving the products a sense of maturity and earnestness.
This is not the only exciting change to the SeedCell range however with a new range of premium floor display and a cardboard end of aisle display to suit any retailer's need. The premium wooden displays include a 10" HD screen with a short promotional film on loop. Not all customers of course have enough space for a floor display and so Grow Sow Simple have developed the new 'end of aisle displays'. built with a hook system to connect to any shelving or end of aisle display, the displays can be merchandised near relevant products, such as soil, pot and plant food. The displays carry three seed varieties with themes to help encourage customers to buy together the range includes; Tomato Selection, Salad Selection and Herb Selection.
To further expand on the popularity and success of the SeedCell mixed disks, Grow Sow Simple have added 4 seed varieties to every mix and have expanded their range to include new mixed disks such as Superfoods, Allotment Gardener and Small space gardner including new curiosities like Cucamelon and healthy favorites such as Kale and Spinach.
Gardening has become popular during the UK's lockdown period, as many new and inexperienced gardeners are starting to grow for the first time. This is not a trend that is disappearing and customers who want to start their own garden often feel that they lack the knowledge or experience to start and grow their own garden. These customers are looking for a convenient, uncomplicated solution such as SeedCell, which is easy to use and simple to manage, offering effortless gardening with proven results, giving customers the confidence they need to keep growing.