Since acquiring the Borderstone brand in 2013, the range has been expanded rapidly from its base in manufactured paving to include natural sandstone, limestone, granite and slate. These developments were made in response to the growing consumer demand for higher specification and natural materials to create contemporary and traditional garden designs.
So, it’s perhaps surprising that the latest development in the Borderstone range is actually another manufactured product. Porcelain paving has so many key features that make it fashionable and practical for the modern home and garden, so it was a logical development for the Borderstone range to be extended to include the beautiful new Portfolio Porcelain Paving.
- Manufactured from kiln fired clay
- Durable, non-porous and stain resistant
- Requires no sealing or surface treatment
- Stronger at 20mm thick than a standard 60mm of natural sandstone
- Frost resistant and won’t fade in the sun
- Crisp riven edges for minimum grouting and a sleek finish
- Non slip, won’t scratch and easy to clean
- Creates a smooth sleek fashionable finish
Richard Pyrah, Sales Director said “We’ve noticed increased interest in Porcelain paving, but so far no-one has really made it accessible and easy for retailers and consumers. We’ve changed that by adopting the unique Kelkay approach to branding and displaying product in store, and delivering on ready merchandised pallets so consumers can experience the product at first hand, then collect it and get it home for installation straight away. This will do for Porcelain what Borderstone did for patio kits in the past.”
Portfolio will be available in 4 fashionable colourways in 600mm squares and in common with all Borderstone products, the in-store merchandising system will be an integral part of the range offer. The highly flexible display stands showcase this premium material for maximum impact, but importantly they also carry adequate stock to ensure that retailers generate maximum return from the space devoted to Portfolio.
Portfolio will be available in 600mm x 600mm with a recommended retail price of £19.99 each, making a medium size 10sqm patio under £560
Kelkay plan to unveil more details of the Portfolio range and their other exciting new products for 2018 at GLEE 11 – 13 September. Hall 19 Stand Stand A10 – C11
To find out more about Kelkay and their successful garden landscaping products, go to www.kelkay.com or e-mail the general enquiries office on salesenquiries@kelkay.co.uk or call to speak to us on 01405 869333.
