Bayer Garden is back at Glee
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Making an exciting return to Glee in September this year, Bayer Garden is to showcase its market leading brands (Baby Bio, Phostrogen, Toprose and Provado), launch new ranges for 2017 and introduce SBM’s leadership.
“Bayer Garden is changing, introducing great new opportunities for garden care retailers,” said Head of Bayer Garden, Darren Brown, “and we’re really looking forward to telling everyone all about them at Glee.”
At Glee, Bayer Garden will be focusing on four priority product areas – Baby Bio; outdoor fertilisers; pests and weeds; and naturals. At the show, brand extensions, new products and initiatives will be introduced in each area.
Darren Brown continued: “Over the years, we’ve invested in evolving our brands and adding new products to offer consumers solutions that will help them get great results in the garden!
“There is a lot to unveil in relation to the UK’s favourite plant food brand, Baby Bio®. This year we added a superb new outdoor feed – Baby Bio Outdoor – and, building on this, will introduce new products at Glee.
“To find out the details and what we’re doing in the other three product areas, visit us in Hall 18 at stand 10N08-P09.”
 
Finally, visitors to the Bayer Garden stand will also learn more about the company’s long term future.
Darren Brown continued: “We are planning to welcome SBM’s leadership to Glee. The sale of Bayer Garden to SBM Développement is due to complete in October. SBM has already stated their claims and vision for the Newco to ’become a worldwide leader in Home & Garden solutions, offering an innovative portfolio that will meet evolving expectations of our customers."
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