Neudorff’s bestselling products will be renamed with the introduction of a new, more recognisable product family for the 2019 season at Glee 2018.

Products including Pyrol Bug & Larvae Killer, Fast Acting & Long Lasting Weedkiller and Ant Killer products will all follow the same unified naming, offering an improved visual presence in-store whilst helping customers to easily identify each product and its key use at a glance.

Speaking about the updates Neudorff sales director, Jude Beharall said; “Since entering the UK market in 2012 our packaging and product naming has stayed consistent to establish our brand within the retail environment. The increase in listings for our products and improved consumer awareness means we are now in a great position to introduce new names for our key products.”

In addition, visitors to the show will also have the opportunity to find out more about the GIMA Sword of Excellence-winning VineWeevilFree Nematodes. Launched at the show in 2017, the new range, which includes two additional varieties for treating lawn grubs and leatherjackets, is the first of its kind to require no refrigeration, allowing garden centres to sell nematodes straight from the shelf for the first time.

“The nematode products have been really well received by the industry, picking up a Glee New Product Award at the show last year and more recently, VineWeevilFree Nematodes have received the GIMA Sword of Excellence. We are extremely proud of the range and it is a great addition to our weed, feed and control offering,” added Jude.

Neudorff will showcase its entire range at Glee 2018 at stand 6P40-Q41.

For more information visit www.neudorff-trade.co.uk or call 0121 767 1821.