Altico continues to demonstrate its strength as a competitive Landscape product partner, with a ‘different’ approach that is proving to yield them and their customers sales increases of up to 35%.
In a market landscape that has been fraught with uncertainties this season, including economic fluctuations and supply chain disruptions, Altico is thriving and demonstrating robust year on year growth of 35% as well as rapidly expanding its market presence.
And as the business grows at a healthy pace, so do their customers’ sales, with many Garden Centres who have switched to Altico Decorative Aggregates also seeing annual increases of up to 35%.
The Altico Difference…
The company is on a mission to redefine industry standards and to elevate customer experiences. At the core, is a continued commitment to uphold their high service levels and 98% minimum stock availability standards, which have driven much of Altico’s success to date.
In 2022, the business made a significant investment in a state of the art washing plant at their Head Office site, offering unprecedented efficiency and quality across a vast range of Decorative Aggregate lines. Two seasons later, this is setting a gold standard for Aggregate washing and proving to generate like for like sales increases for its retail customers.
Further demonstrating their commitment to product excellence, Altico’s Earth & Green range of specialist Horticultural Grits & Sands has become a UK best seller and created loyalty with shoppers due to its exceptional quality. The Altico Rockery range in turn is being favoured by customers as ‘best in class’, representing great value for money.
And, the Altico management team is harnessing decades of specific Garden and Landscape product experience to further support customer growth - creating balanced, highly competitive ranges that drive continuous volume.
Speaking of their principles, Commercial Director Richard Pyrah said: “At the heart of our business is a deep understanding of our customers. We take pride in our ability to see things from their perspective, allowing us to tailor our offer to suit their evolving needs. Whilst product innovation will always be a key part of our strategy, we also know what sells.
"Getting behind the best Decorative Aggregate lines with a attention to detail on quality, value for money and offering flexible retail pricing is what maximises customer returns.
"The results from our washing plant really are exceptional and the difference its made to retail sales just echoes its worth.
"We’ve had a fantastic season and we are very much looking forward to another exciting Glee. We’ve got plenty of new opportunities to showcase and can’t wait to get in front of customers - present and hopefully new!”
