The trade and consumers enter this autumn gardening season well-equipped with the new generation of GARDENA Secateurs – a range of six new models. The new models convince with maximum application convenience, and always cut perfectly.
Secateurs are part of the basic equipment for every gardener – they are used all year round and therefore have to cope in varying conditions. Gardening fans can continue to place their full confidence in GARDENA cutting competence. The range has been reorganised and optimised so that everyone can find the right secateurs for every application in the garden.
The individual models have also been completely revised. The ergonomically shaped handles with integrated soft components permit maximum comfort when cutting. Some secateurs feature a practical handle width-adjustment function which is particularly practical for gardeners with smaller hands. The quadruple precision-ground cutters promise excellent cutting results.
In order to make the purchasing decision easier, GARDENA has also optimised the packaging. This now provides added value for the customer and the trade. The main field of application for the respective secateurs is recognisable at first glance through the clear images. Important features of the respective model are comprehensibly explained through helpful pictograms.
“Made in Germany” and the 25-year warranty, as important sales arguments, are visually emphasised on the packaging. Consumers can now test for themselves prior to purchase whether the secateurs lie well in the hand.
Thanks to the new packaging concept, they can now take the handles completely in their own hands and even operate them without the packaging being damaged. A sturdy plastic cap over the cutters ensures improved safety at the POS. The cap also covers the spring, thus simultaneously acting as theft protection.
The full range of GARDENA Secateurs is manufactured in Germany and holds the “Made in Germany” label. GARDENA grants a 25-year warranty on all models. All models will be available from September 2016.
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