Johnsons Lawn Seed is continuing to show its support for the Rugby for Heroes charity with a donation from every sale of its General Purpose Lawn Seed going towards the organisation... 

A special cheque presentation took place on the first day of Glee, when rugby player Adam Eustace received £3,500 from the company, raised from sales of the same product during the 2012 season.

Spencer Goodall from DLF Trifolium, parent company of Johnsons Lawn Seed said: “We are all extremely proud to confirm our continued support for the charity. 

"The work that Rugby for Heroes undertakes on behalf of ex-service men and women is exceptional and we hope that our contribution will help their work to continue. 

"We also hope that our involvement in the charity encourages other suppliers and manufacturers to get involved.  In doing so we will be able to promote the charity across a number of levels, from the manufacturer to the retailer and eventually to the end user – helping the charity’s profile to grow and ultimately benefit from a greater following and support system.” 

The General Purpose Lawn Seeds has been selected  as it offers retailers great impulse-buy opportunity as well as excellent linked sales opportunities.