Deco-Pak provides Eastern Promise at Glee
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Deco-Pak proved its market-leading qualities at Glee this year by taking home a highly commended Retailer’s Choice award. The 90cm tall Buddha’s head was highly commended by judges who praised the product as being “exciting and eye-catching”.Rod Slater, General Manager for Deco-Pak said the award echoed the positive sentiments from visitors for all their new products this year: “The Buddha head is just one part of our new Eastern Stone collection of natural water features and statuary, which was extremely well received by customers, many of whom went on to place substantial pre-season orders with us.” Deco-Pak also received applause from visitors for its newly repackaged horticultural sand and gravel, Chelsea Garden Range, for having “vibrant, clearly designed packaging”, and also for its brand new displays and social media links. Retail Theatre, the latest trend for merchandising,was well represented with each stand dressed to impress using seasonal planting and examples of the products on sale either side. Retailers were pleased by the ability to show so much in a small space and yet also cross merchandise by showing examples of linked products. Looking ahead of the pack Deco-Pak’s new packaging for its Decorative Birdhouses and Birdfeeders also wowed Glee visitors who got a first look at new heritage style packaging and an all new stand,both further emphasising the gift potential and collectable nature of the products. The new designs are a sign of things to come from Deco-Pak, which will announce a brand new decorative aggregates range for retailers, to help them continue to benefit from consumers looking for vintage themed products. Find out more Visit www.deco-pak.co.uk, connect via twitter @deco_pak, or call the sales support team on 01422 204394.
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