Vitax is building on its success of 2013 by taking a prime position at Glee to showcase its new range of products.
The new 135 sq m state-of-the-art stand is positioned at the front of Hall 5. Increasing its floor space from 60 sq m, the stand will display its core brands alongside its new products for 2014.
Visitors to Glee will have access to Vitax’s knowledgeable staff as well as viewing the new designs and products before they hit the shelves.
Around 20 new products will be launched across a number of product lines including the growing media range and Nippon. The growing media range has gone from strength-to-strength since it was unveiled at last year’s show with over five new products added to this line alone. Q4 will see a new premium range added to its existing fertiliser range.
Over the past 12 months, Vitax has been working with packaging experts and designers to ensure its products remain contemporary and fresh. New packaging has been approved for many existing lines.
The market-leader in pest deterrent for slugs and snails has received unprecedented success in 2013. Taking centre stage on Vitax’s stand at this year’s Coronation Festival at Buckingham Palace, it has also received Soil Accreditation, secured the coveted British Wool logo, is part of the Campaign for Wool and has won a GIMA award. A new exhibition area has been created on the stand to educate visitors about Slug Gone and its capabilities.
You can Vitax on stand 5D02. For more information visit www.vitax.co.uk