Innovative suppliers of flower and vegetable seeds, bulbs, grass seed, and now garden ornaments and growing gifts, G Plants has added even more value to its product offering for 2015 with the introduction of 80 new lines, including new varieties within the ever popular Italian seed brand, Bavicchi.
As a market leader, G Plants already offers retailers one of the widest and most comprehensive quality seed and bulb collections. At Glee 2014 the company will showcase the exciting updates that have been made to its bestselling lines. Products such as the Ultra Basket™ will welcome two new seed varieties, whilst G Plants’ Bumper Packs will be re-launched in a new full-colour printed, reusable (PP) woven bag. The Bumper Bags will now be available in Lily Oriental Mix, and Dahlia Collarette and Pompon Mix, making them the perfect option for Mother’s Day gift lines.
Elsewhere G Plants’ 6-in-1 seed multi-packs will see the introduction of four new varieties, bringing the total offering to 12 different seed mixtures. The new additions to the flower mixes include Easy Grow, and Butterfly & Bee, whilst new vegetable seeds include Companion Planting, and Patio Vegetables.
15 new Seed Starter Kits will also be introduced, featuring flowers, vegetables and hanging baskets. As the name suggests these kits are perfect for those at the beginning of their grow-your-own journey. There will also be a new Patio Flavours range, which will include Grow Bucket and hanging basket mixes.
First look: newly branded Bavicchi Seeds
As exclusive UK distributors of the historic Italian seed brand Bavicchi, G Plants is also pleased to confirm that Glee will be the first time the industry will see the newly branded Bavicchi Italian Gourmet Vegetable, Pea and Bean seed packets, now available in a store ready mixed display stand.
Dedicated to point-of-sale
Recognising the importance of delivering hard-working and successful display stands, G Plants will also be using Glee to showcase a wide selection of updated point-of-sale.
The company’s Easy Gardening range will be boosted with a new full-colour cardboard display stand, perfect for showcasing seed discs and the popular Shake’n’Rake™ collection. A great profit booster, this display packs a lot into a very small footprint.
G Plants’ Premium Flower Seeds will also benefit from two new display stands, each capable of showcasing 24 different seed varieties.
Other new point-of-sale will include a new Shake’n’Rake™ retail stand, a Multi-Pack display stand that can showcase four varieties in one. The company’s grass seed ranges will also benefit from improvements to its point-of-sale, including a much larger design.
Alex Reihl, director of G Plants, said: “We’ve got so much ‘new’ to show the market at Glee this year. We’ve had a great year and therefore we’ve been able to really invest in our overall offering, from new products, to updated bestsellers and vital sales support tools. We’re in a great position to start the 2015 season, and believe that this is something we can pass onto our customers to help them benefit too.”
Find out more
To find out more about G Plants’ presence at Glee, or to find out more the company’s market-leading product portfolio please call 01254 202 897 or visit www.gplants.com