Red or Dead founders Wayne and Gerardine Hemingway MBE were on the Briers stand helping to showcase the new HemingwayDesign for Briers product offerings.

The range, which currently includes wellington boots and gloves and will be joined by raincoats, gives retailers a distinctive collection of premium garden-wear that will appeal to a design-aware audience.

Wayne and Gerardine are pictured with Briers MD Jackie Eades.