The HTA has joined up with Paskett Public Relations to offer its members a professional PR service at a significantly reduced price as part of its CRoP programme.

Paskett PR are known for handling familiar garden centre brands such as Expert Books and Mr Fothergill’s Seeds. Working closely with the HTA, it has developed two PR and marketing packages, aimed specifically at smaller garden centres.

The packages are designed to help garden centres raise awareness of their business within local media, boost footfall and increase dwell time.

For a fee of £333 + VAT per month, garden centres can benefit from the Platinum Package, which includes 10 tailor-made press releases and assistance with two promotions per year. The Gold package is available at £194.25 a month, and offers six press releases a year and help with one promotion.

Graham Paskett, Managing Director of Paskett PR said: “The two marketing and PR packages we have developed will help get your business into the local media and consequently more shoppers to your garden centre.”

Tim Bell, the HTA’s commercial manager, comments “All of the bigger garden centres utilise public relations successfully to help drive sales.  These new packages from the HTA and Paskett PR mean our smaller members can now have access to the same service and take advantage of the same benefits.”

For further information about these packages and how Paskett PR can help your business grow, please call Graham Paskett on 01332 258 335 or email grahampaskett@paskett.co.uk. 

HTA CRoP Scheme at Glee 2014, Stand 20F10-G11