Environmentally friendly weed, feed and control brand Neudorff, who will unveil new products at Glee tomorrow, have expanded their UK operation with key appointments and opened their first UK-based office.

The German company, which launched in the UK in 2011, has recently added two additional members of staff, covering operations and regional sales.

Former Solus buyer Tony Loftus has joined the team as UK operations manager and brings a wealth of experience, including 10 years working in a logistics and distribution management role. Experienced sales agent for the southeast, Miles Cleall, was appointed earlier in the year.

Tony and Miles join southern area sales manager Lee Squires and northern area sales manager Tom Stolworthy, who both joined the team in 2013.

Jude Beharall, who heads up the UK operation, said; “Tony and Miles bring a fantastic blend of experience and enthusiasm, which fit well with our strategy for growth. The 2014/15 season is going to be really exciting with the launch of three new products, which will strengthen our portfolio of high performance products.”

The company opened its first UK office in June, based in Birmingham.

Information www.neudorff.co.uk or 0121 366 0554.