In This Issue
Glee 2013 ends on a high note
Exhibitors are rebooking for Glee 2014
Naturalising Scatter Boxes from Taylors Bulbs
Glee New Product Awards Winners 2013
The Irresistible Spring Event at Glee
Whitefurze showcased eco-friendly garden range
La Hacienda launched new giftware range at Glee
National Structures showed new timber canopy
Suttons launched new Wildlife Sanctuary Seed Collection
Jeyes Fight Dirty on their return to Glee
Forest Garden showcases contemporary new products for 2014 season
Premier Decorations launch unique new barbecue range
New packaging has refreshed Vitax’s key products
Maryanne Stokes launches new retailer service
New ‘shop-in-shop’ launched for garden centres by SANLI
A Glee-full season for Durstons
Darlac continues its celebrations at Glee
Campingaz unveil a advanced new barbecue collection
Experts in garden centre transactions
The lamp that floats...
Did you spot the Stig at Glee?
Kelkay's Build Mate
Little PetFace is big new launch at Glee
Katie wins first trolley of booze...
Guaranteed Repairs for Coffee Machines
HTA confirm Carol Paris as full-time chief executive
Countryfile's Adam Henson launches conservation seeds range with DLF
Chocs Away - Bon Bons are on the up
Westland Introduce Easy Wild Flowers
Posh Beds for Pooches win Glee Award
Floramedia are Buzzing about 3D Point of Sale
Neil Grant snaffles bubbly from CDG on Day 2 of Glee
We need to know more about consumers says Gardman's CEO
Interest in the Grumpy Gardener range soars
Folding Garden Trolley is a 'Handy' new product
Eco-friendly Biostretch wins Green Award
Rainwater terrace is a real star of the show
Benross Group bring 'home made' to Glee
Yorkshire Flowerpots lead the way
Temres gloves grab attention of visitors
Adding some colour to garden twine sales is Nutscene
All the latest industry news in GTN Xtra
Resolva Bug Killer is a new addition to the range
Zest 4 Life scale new heights
Nordic are the Retailers Choice
Vladimir - From Russia with hoe!
Garden on a Roll look to add to range after Homebase success
Dennis Espley leaves Glee all bubbly
Expectations exceeded for Tilnar Art
Extensive range from Miga Garden Systems
If you found your new bestsellers for next year at Glee...
Miracle-Gro launch Flower Magic for pots
Record-breaking Glee for VegTrug
Stewarts announce winners of schools campaign
Tidal make a splash for Deco-Pak
Westlands New Planting Magic is a must for every plant sale
Get out of your comfort zone, urges John Stanley
Outlook sunny at Smart Solar says Paris Natar
We're here to stay say Neudorff
Burgon & Ball RHS gifts are surefire winners
Another successful Glee for Town & Country
GIMA 'speed dating' scheme hits the mark
Glee Daily News breaks all records
The Hemingways drop in to launch new Briers range
Visitors impressed with Ambassador range from Stax
SunTime develops reputation for high quality and service
A new E-Book by John Stanley and Edwin Meijer launched
Bosmere kick up a storm with contemporary covers
GIMA make award presentations at Glee
Anti-slug copper tape joins Agralan range
Launch of national garden centre product database
New Impulsive pick-up lines from Vivid Arts
Wilkinson Sword expands its cutting range
34 years of Glee and a winner at last!
It's Glee at Gardeners Kitchen
Get ready for spring with Garden Re-Leaf
Grass Graffiti makes a bold statement
Popular merchandising units from Creative Products
Develop your catering offer with IFSE
Brother's Christmas Gifts from Glee
Beagle show state-of-the-art mole trap
All the industry news, as it happens
All the latest industry news in GTN Xtra
 
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If you found your new bestsellers for next year at Glee...
 
As ever the were products launched at Glee 2013 that are destined to become bestsellers, but how do you know just how big a bestseller they become and how much in-store promotion
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Glee 2013 ends on a high note



Glee was a hot bed of activity right up until the last minute, with many exhibitors still taking orders and talking to customers as the show closed its doors for another year.    

One company who enjoyed a last-minute dash to finalise orders and confirm new account details was Vivid Arts, the well-established supplier of decorative garden products such a statuary and garden ornaments.  Talking about his experience Vivid Arts’ Paul McGuire, said: “Glee 2013 was another success for Vivid.  We took many orders taken throughout the show, and customers demonstrated clear intent to commit to the ranges at the show. As Glee closed we still had customers on-stand, in fact we could have continued for another hour or two! 

 “This year we launched over 200 new products at Glee, of which we have clear indication that virtually all of them will "make the grade" in terms of distribution and sales. This is an exciting prospect for us, and one that would be difficult to achieve without the platform that Glee offers.”

Another company that maximised every second of Glee 2013 was DLF Trifolium, the UK’s largest lawn seed company.  This year DLF used the show to launch a number of new products to the market, including the Glee New Product Award winning Grass Graffiti from Johnsons Garden Care, plus a range of conservation-driven mixed seed blends called ‘At Home with Nature’ developed by Adam Henson, the well-known farmer, conservationist and television presenter.

Talking about their time at the show DLF’s Guy Jenkins said: “Glee really was a fantastic event for our business; in fact we believe it was our busiest show yet.  We not only met with our existing customers but we also opened lines of communication with many new retailers, helping us to potentially significantly grow our business.  In fact our stand was buzzing with activity right up until the close of the show and beyond.  As Glee closed its doors the team and I were still in meetings with customers both new and old.  We were so busy in fact that we ran out of time, and have since been hitting the road to meet with all those customers we didn’t have time to chat with properly. It’s been a hectic time but certainly worth it.”

Simon Goodwin, MD of La Hacienda also commented.  He said: “We took more orders at this years’ Glee than the previous three years. Tuesday was busier than normal for a last day and exceeded our expectations in terms of visitors to our stand.  Overall, Glee was the best for several years for us and our new products were very well received, with orders being taken throughout all three days of the show.”

Vitax’s sales manager, Colin Wetherley-Mein added: “We have always exhibited at Glee as it is enables Vitax to showcase its complete range of new products for the forthcoming season to existing and prospective clients.  This year’s show has been a huge success.  The new stand and products were received well and we have built a raft of new contacts both at a national and international level.” 

Finally, Town and Country’s Chief Executive Barry Page added; “Glee 2013 proved to be a very successful venture for Town & Country, with orders taken on stand over the three days, up slightly on last year.”

i2i’s Matthew Mein, Glee event manager, summarised: “In order to truly maximise your time at an exhibition such as Glee it is vital that every moment is taken full advantage of – whether by placing orders, networking with the industry, locating new products or sourcing inspiration.  It was clear as the doors closed on the 2013 event that many people were following this philosophy; feedback post-show has also highlighted the benefits of this approach.  We have heard from a wealth of exhibitors who have reported phenomenal success at this year’s Glee, from big orders taken to national retail accounts opened.  I hope that this level of success is representative of the mood as we head into the 2014 season. I personally look forward to seeing how this year’s ‘Glee stories’ develop in the year ahead.”

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