In This Issue
Glee Buyers Power List 2017: the winners
The Landscape Project - demonstrating versatility and creating broader category opportunities
Make sure you visit on the final day of Glee
Awards hat-trick for Burgon & Ball
Meadow View Stone unveils new website
NOMA Garden Art leads the way with NEW functional lighting range
Tildenet give Haxnicks brand a fresh new look
GTN's Greatest Plant Retailing Awards presented at Glee
Novelty planters are a huge hit for Apta
Johnsons Lawn Seed grows business with Workforce
Job done: nothing kills weeds faster and prevents for longer!
Early indications show burning desire for La Hacienda!
Deco-Pak commit to traditional garden centres
Give Room to Nature with Elho @ Glee
The next generation of slug and snail control
Huge demand for Made in Holland range
Aidan’s glove joins Briers new kids range
Supercharged heat logs from CPL are a big hit
Opportunity to have your own label pet food within 7 days
Creative Products' no risk retail sees new products and top sellers
New product total success for Zest at Glee
Seed Potatoes the main topic of discussion at Taylors Bulbs
Petface Parlour creates a buzz
Welcome to the fifth Glee Daily News for 2017
Adam hands over to Adam at the HTA
JAVADO win Best Plant Display Award
BBC Breakfast broadcasts live from Glee
Chance to win a firepit of booze, courtesy of Woodlodge
Time to grow: Glee 2018
bio-bean scoops the 2017 GIMA Innovators’ Seed Corn Fund
Vitax puts renewed focus on point of sale
Get your own copy of GTN Xtra
Back British Business urges Durstons
Crest launch stunning new POS campaign
Glee Green Heart grows again for 2017
It’s the year of pets at Glee 2017
Show debut for Mr Fothergill's new David Domoney range
Get your own copy of GTN Xtra
Glee New Product Awards 2017 - Winners revealed
Evergreen Enterprises leads with quality, innovation and variety
Patio Black Spot Remover hits the right spot
Glee visitors will get warm welcome from STV
Get your hands dirty and have more fun outdoors with Traditional Garden Games
Get to know DJ Turfcare’s bestsellers
Paving perfection from Block Blitz
Bord na Móna to showcase products from Growise range
Pot Company launches ‘The Heritage Collection’
Introduction to Empathy Liquid After Plant
Westland plan big spend on weeds and lawns for 2018
Woodstock Chimes – It’s All About the Sound
Blumen turn heads with adventurous seed ranges
News Update
Glee Daily News brings you all the latest Glee news - previews, live issues from the show and an omnibus edition
 
The team from GTN are proud once again to be the official media partners for Glee producing the Glee Planner, the Glee Show Catalogue and the Glee Daily News...
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Glee Daily News brings you all the latest Glee news - previews, live issues from the show and an omnibus edition
 
The team from GTN are proud once again to be the official media partners for Glee producing the Glee Planner, the Glee Show Catalogue and the Glee Daily News...
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Deco-Pak commit to traditional garden centres
Glee Stand Q32-R33 & R32-S33



Deco-Pak has recently ended a trading partnership with a major discount retailer. The decision behind this has been driven by Deco-Pak’s desire to create a strategy for the year ahead that is better reflective of its working ethos, and will see the market-leaders focus its attention on its traditional and independent garden centre customers.

 

The company’s commitment to driving sales and business profitability amongst its garden centre cutomers can be seen in the evolution of its Retail Theatre concept – just one of the ways in which the family run decorative aggregates specialist is looking to achieve its goal.

 

Feedback and sales figures shared with Deco-Pak by garden centre retail partners has provided the impetus for further developments throughout its core landscaping offering.  Ranges including Heritage Stone Co., Eastern Stone Co. and the Chelsea Garden range, all demonstrate the next stage of the decorative aggregate specialist’s Retail Theatre evolution.

 

Garden Vignettes

Continuing to push the boundaries of what is normally expected from landscaping staples such as gravel, bark, pebbles and compost.  Deco-Pak’s garden vignettes, available to all retail partners, creates a unique optical illusion of a garden path leading up to a door.  There’s space for potted plants and even hanging baskets, as well as other outdoor products all cross merchandised to match individual retailers’ varied offerings.  Products available on garden vignette stands include the Chelsea Garden Range which now includes top soil, bark and John Innes multipurpose compost.

 

Weed ‘em and Reap!

Weed control fabric can take up valuable floor space, and is often hard for the customer to locate when browing outdoor sales areas.  Deco-Pak’s unique decoratie aggreagates displays solves this issue with a dispenser that is situated in-between pallets.  This aims to create easier add on sales and cross-selling opportunities, increasing sales across the category.  The weed control dispensers are also accompanied by gravel sample trays over the relevant product to more effectively engage browsing customers who can sample the texture and colour of individual products.

Flexible displays

Flexible garden and water feature displays come ready to plug and play – and can take up as little room as a single pallet space.  Deco-Pak’s new display can be easily moved, formatted and height adjusted to create the ultimate water feature display.  The flexible solution is completed with the ability to create a 360 degree visible display - or a three-way display by easily adding or removing back boards.

 

Mini sample bags

Mini sample bags are now available to display in any adjacent space next to palletised product, with these sample bags offering the ideal merchandising solution to save cannibalising stocked bags and allow customers to see and feel the product before purchasing.

 

Deco-Pak Director Rod Slater said:In my previous life managing garden centres, I was always passionate about creating great looking sales areas inside and out, whilst also making sure retail space is as profitable as possible. By evolving the Deco-Pak Retail Theatre concept to include Garden Vignettes, sample bags and other creative merchandising solutions, we are continuing that theme and naturally seeing our market share increase as a result.”

 

Find out more

Visit www.deco-pak.co.uk,connect via twitter @deco_pak, or call the customer service team to find your nearest stockist on 01422 204394.

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