In This Issue
Kelkay see impressive growth of stepping stones sales
Johnsons Lawn Seed but not as you know it!
Brazilian pitches are well prepared for the 2016 Olympic Games
10 reasons not to miss Glee 2016
Glee New Products Showcase set to be the biggest for years
New identity for Bonningtons to be launched at Glee
Glee will help to drive growth in the industry
Green Heart proves to be a popular feature
Send your gift buyers to Glee 2016
Bayer Garden is back at Glee
Crest marketing investment pays dividends
Treadstone to launch Laura Ashley merchandiser at Glee
Garland/Worth Gardening will launch of over 100 new products at Glee
Fallen Fruits set to wow at Glee
GARDENA smart system to be launched at Glee
Brundle's vertical planters will send you up the wall...
New gravel, birdhouses and fire pit from Deco-Pak
New products to crown busy year for Stewart Garden
Get into the garden with Grange at Glee
All the industry news, as it happens
Glee Daily News brings you all the latest Glee news - previews, live issues from the show and an omnibus edition
The team from GTN are proud once again to be the official media partners for Glee producing the Glee Planner, the Glee Show Catalogue and the Glee Daily News...
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Johnsons Lawn Seed but not as you know it!
Find out more at Glee 2016, stand 18H26-K25
(DLF) Johnsons Lawn Seed are getting prepared for a hugely exciting unveiling at Glee 2016. Full details are currently shrouded in secrecy but it’s safe to say that this Glee the brand will be entering a new chapter that will drive both increased consumer awareness, as well as increased sales for retailers.

The Johnsons Lawn Seed team will be making their home during the show on the newly revamped stand, located at the heart of Glee along the central boulevard. Not only will the team be taking visitors through the exciting news that will shape the company’s presence at Glee as well as its plans for 2017, but they will also be updating exhibitors on Johnsons Lawn Seed’s market-leading product portfolio.

In recent years, Johnsons Lawn Seed has been dedicated to improving the quality of its lawn seed offering, with 2016 marking a significant period of development.  This year, the company brought to market one of the most exciting lawn seed innovations for many years.  Rolled out across its General Purpose, Tuffgrass, Quick Fix and Quick Lawn products, the new formula lawn seed represented a significant evolution within lawn seed technology.

Development of the new formula was a labour of love for one DLF R&D expert. Having first started to develop a commodity driven seed some 15 years ago, it has been a case of trial and error ever since. Dedicating his own time to the project, this persistent individual worked and worked until a new generation of lawn seed was born, using a seed technology that will shape the future of all lawn seed development.

The big reveal at Glee will help shape the future and consumer understanding of these latest developments, helping to make lawn seed a much better understood product. Visitors to Glee 2016 will have to wait a little longer to find out exactly what the company has put into motion, but rest assured the wait will be worth it!

Find out more

To find out more about Johnsons Lawn Seed, visit www.johnsonslawnseed.com, email consumer@dlf.co.uk, or telephone (01386) 791113.

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