In This Issue
Glee goes Floral Thursday for Greenfingers
Woodlodge’s ‘Fountain of Fizz’ raffle helps to raise vital funds for Greenfingers
Inspired by RHS and made in the UK
Impressive launches from Westland
Apta showcases Green Haus recycled indoor pots
Meet the new Fiskars' sales representatives
Johnsons Lawn Seed unveils Accelerator – the key to a lawn that germinates and establishes at speed
Beautifully-made wood cutting tools from Burgon & Ball
A clean sweep of home and garden accessories from Town & Country
Introducing NEW Timber Eco Shield
Zest continues to impress!
Stone King Amazing Stone Restorer wins New Product Award
To boldly grow, like no one has grown before
Garden Pride celebrates its 30th Birthday!
Are your customer’s lawns sweet enough, and if not, can you help them correct the imbalance?
Now...all the performance of Miracle-Gro - but organically
Made in Holland collection from Capi
Woodlodge launches Bee Kind pottery range
Multi award winners add to their honours list
Encouraging greenfingered children...that's the aim of Taylors Bulbs
Bringing the outdoors in with Pentik’s Nordic lifestyle concept
Bord na Móna launches Happy Compost range
Take the EKJU journey – a road map of sustainability and high standards
Visit The Sugar Shed Ltd Hall on stand 19B68
Fallen Fruits showcase stylish Fancy Flames collection
Easigrass showcase latest in its innovative product range
Glee visitors get 'Get Petface’d'
Season-long grass seed sales
Free pallet of Coffee Logs up for grabs
Greenhouse builder becomes a garden centre specialist
New Product Awards for Pets@Glee revealed
Glee Buyers Power List Winners Revealed
Boyd Douglas-Davies appointed as HTA President
Best Green Heart Display winners confirmed
Glee New Product Awards 2019 - Winners revealed
Glee New Products 2019 – Shortlisted Products
Natural Grower scoops the 2019 GIMA Innovators Seed Corn Fund 2019
Garden Re-Leaf 2020 officially launched at Glee
The Glee team make their #PowerOfOne pledges – what’s yours?
Join the Retail Lab and Discovery tours
Glee 2019 Retail Lab sponsor interview: Ivyline
Glee 2019 Retail Lab sponsor interview: Meadow View Stone
Glee 2019 Retail Lab sponsor interview: EKJU
Glee 2019 Retail Lab sponsor interview: Scheurich
Glee 2019 Retail Lab sponsor interview: Verona Group
Retail Lab @ Glee sponsors
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Glee 2019 Retail Lab sponsor interview: Scheurich

We meet the German pot, container and plant accessories manufacturer Scheurich, which is eager to demonstrate its latest creations when the Retail Lab throws open its doors.

 

When it comes to stylish pots and plant accessories, Scheurich is a household name for both garden centre buyers and consumers alike. The Retail Lab at Glee holds strong appeal for Scheurich, as it is a repeat sponsor. The company’s Sales Director, Peter Taylor explains why: “Scheurich has chosen again to sponsor the Retail lab as it shares the same forward-thinking strategy, strongly focusing attention on innovation and customer story-telling, as well as capturing and inspiring the fast developing 'social consumer' in their quest to achieve the right look.”

 

Scheurich will showcase its indoor house plant ceramics and outdoor planters at the Retail Lab. Peter explains why the lab ticks the boxes as a centrepiece for innovation: “The appeal to Scheurich is the promotion and development of forward-thinking across the gardening category. Retail is evolving fast, and attention must be focused on who our customers are, how they wish to buy 'the look' and share images with their friends.”

 

Houseplants are one of the fastest-growing garden centre categories. Popular with millennials who share images of their urban jungles on social media, Scheurich is witnessing a resurgence of interest in accessories for indoor plants. Peter says: “Trendy indoor plants such as cacti and succulents will continue to develop, along with a greater emphasis on architectural foliage plants. This is leading to demand for bigger sizes of pots - fashionable ceramic containers with an emphasis on practicality. Consumers are looking for a guarantee that containers are water tight and offer ease of watering.”

 

Scheurich believes that environmental issues will shape consumer choices of pots and containers: “Planet-friendly materials such as clay appeal more as consumers see the effects of a disposable, throwaway world.


Product materials, fuel, labour, production processes, packaging and even the distance a product has had to travel to be on our shelves will define a retailer and shape consumer decisions in years to come,” Peter adds.

 

Scheurich says it plans to “tantalise” Glee visitors with a raft of new designs that mirror current trends. Peter sums-up: “The jungle look, distressed metal and retro kitchen memorabilia are just some of the inspired designs to be showcased alongside the latest fashionable colours. In a world filled with social media, creating a library of inspiration online, Scheurich pots with their colours, sizes and designs fulfil consumer requirements and meet both new and developing trends.”

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