In This Issue
Glee Buyers Power List 2017: the winners
The Landscape Project - demonstrating versatility and creating broader category opportunities
Make sure you visit on the final day of Glee
Awards hat-trick for Burgon & Ball
Meadow View Stone unveils new website
NOMA Garden Art leads the way with NEW functional lighting range
Tildenet give Haxnicks brand a fresh new look
GTN's Greatest Plant Retailing Awards presented at Glee
Novelty planters are a huge hit for Apta
Johnsons Lawn Seed grows business with Workforce
Job done: nothing kills weeds faster and prevents for longer!
Early indications show burning desire for La Hacienda!
Deco-Pak commit to traditional garden centres
Give Room to Nature with Elho @ Glee
The next generation of slug and snail control
Huge demand for Made in Holland range
Aidan’s glove joins Briers new kids range
Supercharged heat logs from CPL are a big hit
Opportunity to have your own label pet food within 7 days
Creative Products' no risk retail sees new products and top sellers
New product total success for Zest at Glee
Seed Potatoes the main topic of discussion at Taylors Bulbs
Petface Parlour creates a buzz
Welcome to the fifth Glee Daily News for 2017
Adam hands over to Adam at the HTA
JAVADO win Best Plant Display Award
BBC Breakfast broadcasts live from Glee
Chance to win a firepit of booze, courtesy of Woodlodge
Time to grow: Glee 2018
bio-bean scoops the 2017 GIMA Innovators’ Seed Corn Fund
Vitax puts renewed focus on point of sale
Get your own copy of GTN Xtra
Back British Business urges Durstons
Crest launch stunning new POS campaign
Glee Green Heart grows again for 2017
It’s the year of pets at Glee 2017
Show debut for Mr Fothergill's new David Domoney range
Get your own copy of GTN Xtra
Glee New Product Awards 2017 - Winners revealed
Evergreen Enterprises leads with quality, innovation and variety
Patio Black Spot Remover hits the right spot
Glee visitors will get warm welcome from STV
Get your hands dirty and have more fun outdoors with Traditional Garden Games
Get to know DJ Turfcare’s bestsellers
Paving perfection from Block Blitz
Bord na Móna to showcase products from Growise range
Pot Company launches ‘The Heritage Collection’
Introduction to Empathy Liquid After Plant
Westland plan big spend on weeds and lawns for 2018
Woodstock Chimes – It’s All About the Sound
Blumen turn heads with adventurous seed ranges
News Update
Glee Daily News brings you all the latest Glee news - previews, live issues from the show and an omnibus edition
 
The team from GTN are proud once again to be the official media partners for Glee producing the Glee Planner, the Glee Show Catalogue and the Glee Daily News...
Read more»
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Glee Daily News brings you all the latest Glee news - previews, live issues from the show and an omnibus edition
 
The team from GTN are proud once again to be the official media partners for Glee producing the Glee Planner, the Glee Show Catalogue and the Glee Daily News...
Read more»
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Give Room to Nature with Elho @ Glee
GLEE Stand 19G10 and in the Retail Lab


Today we live in a transforming world. Due to new technologies and urbanisation our lives are changing rapidly. Elho sees amazing opportunities and possibilities that can benefit this new world by answering our growing urge to bring nature into our daily lives.

 

For more than 50 years Elho has been doing just that. At Glee this year, Elho launches its new purpose - Give Room to Nature – and demonstrates how it is supported by the latest innovations in grow your own, outdoor, indoor and designer pots and planters.

 

Fresh from launch at spoga+gafa last week, Elho asks retailers to join them and inspire current and future shoppers to connect with nature in their homes. It’s about finding the right style and the right combination of plant and pot. To support retailers Elho guides consumers with the best information, inspiration and in-store navigation.

 

At Glee Elho launches its 3 drivers to demonstrate how they build partnerships with retailers.

 

Innovation

Elho has been the leading innovator in the pottery market for 53 years:

  • An enormous variety of products at the forefront of colour, design and technology trends.
  • Full control of the total supply chain from design, to production and logistics. This leads to shorter delivery times – year after year.
  • Instore solutions for every retailer, with ongoing shopper/sale analysis to drive improvement.

Support

Elho provides retailers with the best support to drive shopper satisfaction:

  • A high standard and quality of service from a reliable partner with guaranteed stock availability.
  • The best shopper experience, with outstanding on and off line support and local merchandising teams.
  • Superior market knowledge and invaluable consumer and shopper insights.

Meaningful

Elho feels the responsibility to bring nature into people’s daily lives in a meaningful way with products that are:

  • long lasting, all weather and premium quality indoor and outdoor.
  • sustainable, produced by 100% wind energy and totally recyclable.
  • impactful, bringing nature into people’s homes more than 30 million times every year.


Elho’s new identity also brings new and improved packaging. Shoppers will easily find inspiration, supporting information about product benefits, and meaningful objectives around sustainability. Packaging provides a consistent and unique overview of the benefits of Elho pots and planters to inform, inspire, and help customers take care of their plants. Which in turn overcomes the barriers that research shows prevent people from buying plants. Including guilt (40% of indoor plants die in less than three years) and finding products that work well with their interior design choices.

 

All this is combined with Elho’s sophisticated instore marketing techniques that ensure customers are seduced with eye catching displays, inspirational lifestyle imagery and planted up pots. Elho is your future proof and inspiring business partner, making your offer relevant for consumers today and tomorrow.

 

Come and see Elho at Glee, NEC Birmingham, 11-13th September on Stand: 19G10 and in the Retail Lab.

Contact

David Nicholson.

T: 07910 212155

E: david.nicholson@elho.nl

www.elho.com

www.facebook.com/elho

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