In This Issue
Industry high after thriving Glee exhibition
Kelkay driving footfall and basket value
Meadow View Stone unveil a new customer experience
Retail Lab @ Glee: Creative Director Romeo Sommers gives his verdict
Retail Lab @ Glee: Interview with WGSN’s Lisa White
Burgon & Ball has Christmas gifting all wrapped up!
GIMA Buyer Connect declared a great success
Garden supplier's £4.5m investment in Ashford
Johnsons enhances lawn seed and salesforce at Glee
Job done: nothing kills weeds faster and prevents for longer!
Amazing response to Premier’s sensational new launch
Deco-Pak focus on traditional garden centres
Super Bright Glee for Smart Garden Products
Successful show for Kadai Firebowls
Westland launch ‘We Are Gardening' campaign
Successful Glee for Traditional Garden Games
Great response to Gold Leaf Gloves' new RHS Collection
Briers’ new products reinforce quality
Great response to Great Sense range
New range of cutting tools from Pedigree Garden
Bright outlook for Zest 4 Leisure
Woodstock Chimes: Musical Perfection with a Lifetime Tuning Guarantee
Seed potatoes the main topic of discussion at Taylors Bulbs
Evergreen Enterprises leads with quality, innovation and variety
Patio Black Spot Remover hits the right spot
Another successful Glee for award winners Vivagreen
Get your own copy of GTN Xtra
Glee New Product Awards
Glee Buyers Power List 2017: the winners
Clean sweep of Glee New Product Awards for I-Glo
GTN's Greatest Plant Retailing Awards
JAVADO win Best Plant Display Award
Great British Card Company present charity cheques
Tildenet enjoys growing support at Glee 2017
Vitax on point with its marketing
Show debut for Mr Fothergill's new David Domoney range
Adam hands over to Adam at the HTA
BBC Breakfast broadcasts live from Glee
Time to grow: Glee 2018
bio-bean scoops the 2017 GIMA Innovators’ Seed Corn Fund
Back British Business urges Durstons
Crest launch stunning new POS campaign
A Glee-full week for Greenfingers Charity
News Update
Glee Daily News brings you all the latest Glee news - previews, live issues from the show and an omnibus edition
 
The team from GTN are proud once again to be the official media partners for Glee producing the Glee Planner, the Glee Show Catalogue and the Glee Daily News...
Read more»
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Glee Daily News brings you all the latest Glee news - previews, live issues from the show and an omnibus edition
 
The team from GTN are proud once again to be the official media partners for Glee producing the Glee Planner, the Glee Show Catalogue and the Glee Daily News...
Read more»
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Briers’ new products reinforce quality



Launching eight new ranges at this year’s Glee exhibition, leading garden lifestyle brand, Briers, was more keen to display its commitment to higher standards for quality and how that has stepped up even further in the last 12 months.

 

Briers kicked off their time at Glee 2017 with the help of designer Julie Dodsworth, as well as showcasing an expanded kids range, together with a new licensed range, Pantone. 

Briers is unique within its sector, as the only garden clothing manufacturer that employs a dedicated compliance director.  At key points of the sourcing and manufacturing process this role ensures that all products meet the standards set by the worldwide organisations Briers now belongs to, including SEDEX, FSC, BLC, SATRA and FIRA, ensuring the company achieves worldwide standards.

Briers CEO Jackie Eades said: “As a consumer facing brand that is now so well known, we simply can’t afford to ignore the most crucial aspects of running a global business.  Sourcing materials ethically, testing products to the required standards and ensuring working conditions for every member of production staff is at the forefront of our operation now.  All this whilst also ensuring the best price - it’s not easy but it is 100% necessary for continued growth and providing consistency in supply for our retail partners.”

Jackie continued: “Glee has been a great success for us in terms of the goals we set out to achieve.  We demonstrated the newly expanded award-winning kids ranges and latest licenced offerings in their merchandisers, whilst also showing how increasingly trend orientated our lifestyle outdoor brand has become.”

New products this year included a new country fashion inspired Sandley range, the third gardening gift range from Julie Dodsworth ‘Lavender Garden’, new Bamboo gloves, Premium Leather and Flex and Protect gloves, as well as brand new kids garden products,  making the Briers range the largest fully compliant kids’ range in the UK.

Find out more

For more information on how quality is shaping Briers brand new product ranges, contact by email - hello@briersltd.co.uk, or telephone - 01963 269077.  Alternatively you can visit www.briersltd.co.uk.

 

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